Emerging out of the assumption that men are highly sexual is the construction of the domain of sexuality as masculine and a male preserve. Women are viewed as "asexual" and therefore strangers in sexuality, waiting on men to "show them the ropes". They are expected to be centered around relationships and love and only legitimised for them if attached to these hence a lack of positive discourse on female sexuality. In other words, women do not appear to be able to express or view their sexuality or their sexual desires and pleasures as positive thus there is an increasing call for the development of women's voices in the realm of sexuality. It is also asserted that if women can not say yes to sexuality and own their sexuality and sexual desires, then they certainly can not assertively say no and negotiate what they desire in their sexual relationships with men.

It is about time that pervasiveness of the traditional double standard where men are encouraged to actively persue sexuality and take multiple patners whereas sexually active women are punished by being constructed as loose and promiscous came to an end.